"Ideas are the new technology." 864.448.4169
Strategy, process, creativity and GROWTH.
Make Today The Day Your Comeback STARTS
Start With What You Know
If you and I are not focused on growing your assets, we are falling behind. That's a powerful mindset.
Today you face new advertisers and new buyers with new attitudes and less experience with radio. Yet, our job is to listen closely to their fears and what drives their decision-making and take advantage of that by sharing the 21st Century radio story and how local radio delivers what they need.
We know - and you know - that fresh ideas ARE money. Clients don't always get interested in your spots, your traditional radio ideas from the past. They respond to fresh, new ideas and that's what we do at Rainmaker Pathway Consulting Works (RPC). This is the time for your sales teams to have innovative ideas they can put in front of potential advertisers.
The biggest risks most broadcasters take today is doing things they way they've always done them. Local broadcasters need a collaborative strategic partner who can transform local radio brands and help local teams create more leverage to grow revenue. This is what we do at RPC today.
Grab your free Audio eBoost™ (like rocket fuel for your career and local radio or radio cluster)! You only get one a month and it is packed with resources, helpful information and opportunities for you.
There are five (5) very important things all local radio owners should be thinking about right now.
- Developing strategy to increase your revenue now.
- Growing the value of your assets.
- Securing the “moat” around your local radio business.
- Strengthening your actual business for the future. Not just today's revenue.
- Preparing for the day when you sell so that you get the value you’ve put into your business.
We do this work at Rainmaker Pathway Consulting Works (RPC). We are much more than a traditional programming consulting practice. When is the last time you worked with a consultant who helped you generate more revenue? We consider ourselves to be ‘breaking’ the model of consulting.
Our podcast, The Encouragers™ The Radio Rally™ podcast (Apple, Audible, Spotify), already has 120+ episodes waiting for you in our archive when you subscribe.
But, while you are looking for how to grow more revenue, you'll find it interesting that our podcast includes a quarterly exclusive radio sales event designed to help local radio sellers grow their revenue in the coming quarter. Every quarter. So you can be positively impacted BEFORE even becoming a client. Who else does that?
When you are ready to have someone work as hard as you do to support your success and grow the value of your business, call me. What if we can increase not only the revenue your team produces but the very value of your business? That’d be worth a conversation, wouldn’t it? 864.448.4169.
Catch my weekly radio sales column each Monday @ RadioInk.com.
Why are you letting just a few fractional dollars keep you from transforming your business?
We don’t need your dollars. Take the free stuff on our site. There are almost 1,000 articles of encouragement here for you on everything from revenue growth, sales and management to talent coaching. We want you to do this. Our mission is to encourage local radio to succeed at a higher level now in the 21st Century. We work for relationships.
It's Your House
We can help you work on your whole house and not just suggest a few improvements. We’re collaborative and that means we don’t tell clients what to do or try to change them into someone else. We go to work for you. We meet you where you are and work with you on your problems.
Who Wants Your Problems?
It’s really what we are asking for. Our first consultation is free and we are highly confidential. Even if you never become our client.
Our reputation is simple. We know this is a small industry. People know when you keep your word. We stay silent about who we work with and credit always goes where it should for victory: To our clients. Find out for yourself by just asking questions and sharing your problems with us. What do you have to lose?
Start Solving The Problems
Reach out when you are ready to see your radio station brands improve and the energy and results from your efforts match your hard work.
Request a Zoom Meeting
Call us. 864.448.4169
Shoot a quick email. Ford@RainmakerPathway.com
Whatever happens, it will be a fun conversation about local radio and that thing we talk about in our podcast episodes each week: “Once you have a radio station, you can get anything else you want.”
We are waiting for the opportunity to help you and your team.
Prepare To Grow Ratings _ Revenue
Keep Doing What You Used To Do Or Get New Answers
Companies that isolate themselves get lost in their own heads. The smartest leadership recognizes the value of outside objective advisors today. Strategy is needed more than ever. Call RPC now and get your edge. 864.448.4169
Radio Is More Fun With Growth.
You don’t need a degree to see that radio is facing revenue decline. Buyers and advertisers have changed. Unlike many programming consulting firms, the focus of our work is growth. RPC helps clients grow the strength of their brands and growth in revenue. We find our clients love this approach. We think you will, too. Find out. 864.448.4169.
First consultation is free and confidential. 864.448.4169 of Ford@RainmakerPathway.com .
Strategy – Process – Resources To Win!