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Finally, a new hybrid approach to consulting to improve ratings & revenue.
Branding
Branding - Ratings Strategy – Digital Content Strategy – Problem Solving – Revenue Support - Encouragement
Strategic Advice - We Consult These Top Formats + More
Country
Classic Hits
Classic Hits
Country is a format that is in a state of change and movement. Having the right music and the right solutions for on-air is critical today. 864.448.4169.
Classic Hits
Classic Hits
Classic Hits
The first question is usually: What kind of Classic Hits station should we be? Selection could be the difference between growing ratings or being so-so. 864.448.4169.
Hot AC
Classic Hits
Hot AC
If you don't get the music and the approach right for this audience with a Hot AC, you just won't win today. 864.448.4169.
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About Us
You can't just magically increase sales - branding makes your business go. This will change what you think a consultant IS.
We Serve All Market Sizes - Custom Focus
Rainmaker Pathway Consulting Works, LLC is a strategic programming and branding practice focused on ROI for our individual clients @ local radio.
We help radio with incremental increases in ratings and revenue. Here is how we can help your local radio brand and cluster:
- Strategy, correct positioning
- Elevating station architecture and on-air language
- Music Direction, safe lists, music scheduling
- Morning show and on-air talent coaching
- Creative ideas, marketing (including organic)
- Evaluating research, direct marketing, external marketing opportunities
- Creating fame opportunities for your talent and brand or brands
- You need voicetrackers, voicetracking? We got you
Spend some time with our free resources on this site. If you like our free resources, wait until you have us actively working for you and helping you reach your goals.
We believe that once you have a radio station, you can get anything else you want. The past is gone, but the future can be bright if you focus on being essential in your community. We know how to help you do that.
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Loyd Ford Radio Consultant
Rainmaker Pathway Consulting Works
864.448.4169.
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Fresh Free Content Weekly - A programming consultant that also helps sales.
Ratings Strategy – Digital Content Strategy – Problem Solving – Revenue Support - Encouragement
Country Consultant - Classic Hits Consultant - AC/Hot AC
Copyright 21st Century Tredegar and RPC. All rights reserved. 864.448.4169 - Ford@RainmakerPathway.com Radio consultant Radio Programming Consultant
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Brand Building, Growing Market Presence & Value
Don't call us right away. Spend some time with this website. See how we are different than any consultant you know. Grab some of our free resources.
Is this your year for growing the value of your station or cluster? Call for confidential & free consultation. 864.448.4169.