Rainmaker Pathway Consulting Works helps local radio grow revenue and profit.
Loyd Ford, a radio consultant helping local radio.
Rainmaker Pathway Consulting Works helps local radio grow revenue and profit.
Loyd Ford, a radio consultant helping local radio.
Above you see my radio-focused blog. It is about "encouraging radio pros at all levels."
Below you see my personal blog, which is about personal daily encouragement.

Encouragement + Human Behavior + Practical Wisdom
My personal blog (iAbout - Loyd Ford) is essentially a daily encouragement and practical wisdom guide for people who want to think better, lead better, build stronger relationships, and navigate modern life with greater clarity and purpose.
The same lessons that drive leadership, relationships, personal growth, and encouragement are often the same lessons that help businesses create momentum and better outcomes.
Sign up for the Audio Boost ™ for MORE free resources for you. We are for encouraging your team.

We interview radio pros at all levels: programming, morning shows, sales managers, programmers, management. Subscribe on Apple, Audible, Spotify or almost anywhere you get your podcasts.

Rainmaker Pathway Consulting Works (RPC) uses science, strategy and process, but our clients love the tools: The PRC Music Lab™, Sphere Of Influence™ Localization, Branding Candy™ and the RPC Rotating Content Clock™ to push ahead of the competition.

Learn about the RPC Programming Report™ and how it can help you look at your product or products from a new perspective. Is your music on track? Are your personalities doing good on-air work? How ARE your brands? Find out. 864.448.4169.
Copyright © 21st Century Tredegar and RPC. All rights reserved.
Phone: 864.448.4169 |Email: Ford@RainmakerPathway.com
A 21st Century Strategic Growth Assistant Working Fundamentally in Branding, Sales & product Integrity & Creating Local Momentum For Local Radio Clusters.
Growth powered by Smart Local Radio Companies

The Risk is now NOT getting the consultant that aligns your local radio business, sales + programming, bringing new ideas, alternative opportunities. We help local radio find their momentum™. Will you let us help you grow again?
First consultation is free and confidential.
864.448.4169. or
Strategy – Process – Resources To Win!